Course Overview

70% of projects fail to deliver expected benefits due to poorly defined business cases. Building Better Business Cases provides you with a practical, repeatable process to identify business needs, analyze problems, and create compelling recommendations that drive real business results. This course is your guide to making smarter investment decisions, before, during, and after your projects, ensuring every initiative is grounded in value.

In just one day, you’ll master a step-by-step framework that helps you clearly define business needs, diagnose root causes, and present recommendations with confidence. Gain 7 PDUs (PMI) or 7 CDUs (IIBA) while building the skills to make your business case stand out.

Who Should Attend

This course is ideal for business analysts, process analysts, business process owners, executives, project managers, and anyone tasked with developing or evaluating business cases. It’s also perfect for professionals seeking to improve decision-making, optimise business processes, or justify projects to stakeholders.

Course Objectives

After completing this course, you will be able to confidently plan, develop, and present effective business cases using a structured methodology. You’ll learn to:

• Describe key components of an effective business case
• Plan and create a structured business case
• Write solid situation statements to clarify business needs
• Apply root cause analysis methods
• Develop and compare recommendation options
• Outline implementation plans and evaluation criteria

Course Outline