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Course Overview
Looking to bridge the gap between business analysis and strategy? The Strategic Business Analysis course equips professionals with the tools to define business needs, evaluate organizational readiness, and deliver solutions that align with long-term business goals. You'll learn how to approach business problems strategically, evaluate internal and external environments, and communicate effectively with stakeholders.
This practical, insights-driven course helps learners improve their decision-making using proven analysis techniques, risk assessment methods, and data visualization tools. Ideal for professionals aiming to advance their careers, support change initiatives, or earn a certificate that validates their strategic business expertise.
By the end of the course, you’ll have the skills and confidence to perform high-level analysis, align business needs with organizational goals, and contribute to sustainable, data-informed business decisions.
14 PDUs / 14 CDUs – Approved professional development credits from PMI and IIBA®.
Who Should Attend
This course is intended for business analysts, systems analysts, project managers, Business and IT stakeholders working with business analysts or anyone who needs to define the business need and make solution recommendations or needs to understand the activities performed in strategy analysis.
Course Objectives
The Strategic Business Analysis course provides a strategic foundation in business analysis, enabling learners to define and analyze business needs, engage stakeholders, and develop strategies that lead to measurable results. You’ll gain a deeper understanding of organizational environments, enhance your ability to identify opportunities and threats, and master tools for building business cases that influence executive decision-makers.
Participants will also explore frameworks such as SWOT and Porter’s Five Forces, apply data analysis and visualization methods, and align future state planning with business strategies and stakeholder expectations.
Course Outline
Module 1: Introduction to Strategic Business Analysis
- What is strategic business analysis?
- The value of aligning solutions with business strategy
- Strategy in the context of the project lifecycle
Module 2: Strategic Thinking and Stakeholder Engagement
- Developing a strategic mindset
- Identifying and analyzing stakeholder needs
- Effective communication strategies
Module 3: Current State and Environment Analysis
- Assessing internal and external environments
- Applying frameworks like SWOT and Porter’s Five Forces
- Recognizing root causes of business problems
Module 4: Defining the Future State
- Setting business goals and success criteria
- Mapping the path to the desired future state
- Ensuring alignment with business strategies
Module 5: Risk Analysis and Gap Identification
- Determining risk tolerance and risk response options
- Conducting a gap analysis
- Creating a risk register for evaluation
Module 6: Change Strategy Development
- Crafting a sustainable, stakeholder-focused change strategy
- Transition planning and organizational readiness
- Communicating and managing change
Module 7: Building the Business Case
- Writing a compelling business case
- Cost-benefit analysis and forecasting
- Gaining stakeholder buy-in and executive support
Module 8: Evaluating Solution Performance
- Measuring outcomes and validating success
- Using data visualization and reporting metrics
- Continuous improvement and optimization